OneRoof secures $1.25 Million from General Catalyst and others

OneRoof, an app that helps meet people with similar interests living in the same building, is developing  a social networking platform for residential buildings.

Unlike its rival ‘Nextdoor’ which categorizes communities by ZIP codes or areas, OneRoof plans to gain presence within massive multi-unit buildings so that residents can get to know one another in smaller, more closely knitted circles.

Selin Sonmez, OneRoof CEO, stated that Nextdoor operates via ZIP codes in cities like San Francisco or New York where there are thousands of people. These people have very few things in common with a large pool of users, which is not relevant.

She pointed out that it's not just about having things in common; individuals feel safer interacting with a small group of neighbors rather than thousands.

Sonmez and OneRoof co-founder, Nikos Georgantas, believe that the app would make users feel more at ease chatting to strangers they meet in their building's elevator or halls, developing the relationships that the pandemic made so difficult in large cities.

Their app has recently raised a seed funding of $1.25 million to work on the vision. The round was headed by General Catalyst, with Dream Machine, Script Capital, Kleiner Perkins' discovery fund, and Urban US.

The app offers messaging service, enabling users to discuss multiple topics with neighbors and form their sub-communities based on interests. Additionally, their model depends on so-called ‘super neighbors’ doing much preliminary onboarding work for their building.

OneRoof isn't trying to form long-term partnerships with building management, noting that previous attempts to develop building-wide message boards have usually failed due to building managers' dependence on them to moderate the groups.

The app is now available in roughly 400 buildings in New York City, hoping to spread to other major cities such as Miami, Los Angeles, and Boston in the near future.

Source Credit - https://techcrunch.com/2021/10/28/oneroof-raises-1-25m-to-build-a-hyper-localized-nextdoor/